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AS FILM OPENING: EXCEPTIONAL

Preliminary Task: I've Been Expecting You

4 Apr 2011

4: Who would be the audience for your media project?

We felt that the Superhero Genre transcends many age, gender and nationality barriers, meaning that we would aim for a large reach of the audience. However, our primary audience would be males and females aged between 15 and 25 years old.  

Example of a target audience member: Male 15 -25
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Name: Tom Howard
Age: 19 Years Old
Favourite Film genres:
  • Action
  • Comedy



  • Student, interacts with a lot of people his own age
  • Enjoys his own independence
  • Plays spport once or twice a week
  • Quite opinionated about film
  • Likes to keep up to sate about medai related news
  • Goes to cinema once a month
  • Watches more films on computer and televsion, usually in the evenings
  • Doesn't usually illegally download films unless he think's it's not worth buying.
Target Audience Member: Female 15 -25
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Name: Rebecca Black
Age: 15 Years old
Favourite Film Genres:
  • Rom-Com
  • Adventure










  • At school, spends most weekends out with friends
  • Gets most of her money from her parents, babysits occasionally
  • Goes to the cinema twice a month
  • Likes to see films that she can talk about with other people
  • Likes to be 'in the loop' with media products

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